Strategy and Planning

The essence of Direct Marketing is matching the right offer with the right list (or segment)

Les Proctor Direct is a unique agency and consultancy that provides strategic planning & research, marketing & communications, sales process development, and information management services to industrial, high-technology, and service-oriented companies.

Our clients are typically small, closely-held companies whose common denominator is a desire for rapid sales growth.

We become a key member of your team—like an outsourced marketing manager—by developing a clear understanding of your goals and objectives. Working in collaboration with you and/or your key team members, we'll help you develop a plan to achieve your objectives.

The plan clearly defines the responsibilities of each team member,the program flow through your organization and ours,as well as a calendar to monitor events, costs, and results.

This is how we develop your marketing plan.

Short, sweet, and to the point.

Sincerely yours,

P.S. If you'd like to develop a practical program to achieve your objectives, however aggressive they may be, please contact me.

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